SONIA RYKIEL

Flagship store, Madrid

Nestled among 19th-century buildings on Madrid's Calle Coello, a premier luxury shopping destination, the 165 sqm Sonia Rykiel boutique, that we have designed, evokes the brand's iconic Parisian Rive Gauche spirit. Drawing inspiration from the area's literary cafés and glamorous intellectualism, the store unfolds as a series of refined, yet relaxed spaces, imbued with an intriguing atmosphere. 

Upon entering, guests are greeted by a floor-to-ceiling bookcase showcasing the historic Gallimard collection. Red portals, a striking feature of our concept, lead to the main collection rooms and a Salon designed as a modern, intimate boudoir. This deliberate use of red, a hallmark of the boutique, embodies the brand's confident, joyful sensuality.

PROJECT 
Vudafieri-Saverino Partners, Tiziano Vudafieri and Claudio Saverino

DESIGN TEAM

Simona Quadri, Federico Peri, Carlotta Ferro Garel 

PHOTO

Manolo Yllera