Artissima Fair 2017

Contemporary Art Fair 

TURIN
2017

Vudafieri-Saverino Partners has designed the Fair’s overall structure based on the main tracts of Turin’s urban distribution, recapturing the Baroque city’s magic. In this way visitors moved around inside the Fair in a succession of wide squares connected by long parallel and orthogonal avenues. The squares bring together the curatorial spaces where the special projects were exhibited.

The Oval terrace, which overlooks the fair layout, encompassed the Vip Lounge, the Restaurant and the Bistrot. The theme characterising these spaces is that of a stroll through Turin’s salons and the Turinese landscapes. The lounges dedicated to welcoming collectors were designed to recall the domestic ambiences of the late nineteenth century, rich in bourgeois references.

 

The year 2017 marks an important date, not only for Turin, but for the entire art world: 50 years from the first Arte Povera exhibition (1967), the revolutionary, avant-garde and post-war artistic movement. To celebrate that creative energy, the studio recalled within the Oval’s spaces two surprising experiences from those years: the Piper Club in Turin (1966-69) and the Deposito dell’Arte Presente (1967-68).
For the Deposito d’Arte Italiana Presente, Vudafieri and Saverino have designed a context which aims at recreating art vaults, in which the space is constructed through metal shelving, wooden crates and pallets on which the works of art are placed, exactly as if we were inside a vault.

“PIPER. Learning at the discotheque”: the new programme of meetings held in the classroom is perceived to tell the story of contemporary art in an unconventional manner in a space inspired by the historical Piper discotheque in Turin.

 

PROJECT
Vudafieri-Saverino Partners, Tiziano Vudafieri and Claudio Saverino 

DESIGN TEAM

Alice Brunello 

PHOTO 

Silvia Pastore