GYM AESTHETIC

Our design concept for the Gym Aesthetic stores in Xiamen and Fuzhou, China, transforms the space into a "house of athleticism," echoing the rhythm and intensity of the surrounding urban landscape. 

The interior design reflects the brand's technical focus, prioritizing functionality and performance. We utilized raw materials and industrial elements to create a rugged yet modern aesthetic, reminiscent of the concrete jungle that surrounds the city. The exposed brick walls, steel beams, and concrete floors evoke the urban grit, while the bright lighting and open layout foster a sense of energy and dynamism. The use of geometric shapes and angular lines adds visual interest and accentuates the dynamic atmosphere.