General design concept and store design
A white space with tree-like displays, tables that look like oversized diamonds, enormous women’s handbags that serve as chairs and light fixtures with hearts that rain down from the ceiling. A boutique where special imaginative furnishings, some designed by Moschino, together with functional elements create an enchanting space that makes one smile. It seems like a mirror looking into an Alice in Wonderland space where dreams come true.
Claudio Saverino, Tiziano Vudafieri
Lena Pessoa (DeuxL)
Anna Petrara, Elena Pessina,
Roberta Pezzulla, Serena Baragona