DELVAUX BEIJING

Flagship store, Beijing - China

Our interior project for the first Delvaux flagship in Beijing at Wangfu Central Mall reflects the Maison’s roots and expressive codes, maintaining a unique character that draws on the local cultural heritage and symbols. To craft an enveloping and refined atmosphere that resonates with Delvaux's values, we reinterpreted the interiors with a contemporary approach, weaving together Belgian style and the sophisticated antique selections of CEO Jean Marc Loubier.

The flagship store covers a surface area of 130 sq.m divided into three different environments: at the entrance, the foyer separates the Delvaux bar, on the left, from the VIC (Very Important Customer) room, a welcoming and fascinating lounge area with walls covered in an imperial red colour in homage to China.

PROJECT

Vudafieri-Saverino Partners, Tiziano Vudafieri and Claudio Saverino
DESIGN TEAM
Elena Pessina, Vanessa Ramponi